Gay Golf: USGA flies rainbow flag over its Pinehurst HQ

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According to media reports, major corporations across the country and around the world are backing off from sponsoring and / or cheerleading for the so-called *Pride Month.*  Much of the blame for that is being assessed to the backlash against DEI.

One of golf’s governing bodies appears to be swimming against that tide and standing firm.

The United States Golf Association (USGA) arrived in Pinehurst to great fanfare a few years back. It made sense: One of golf’s governing bodies being based in a community known for golf.

How could that go wrong?

According to media reports, the USGA got about $43 million in incentives from Moore County and The State of North Carolina to help finance the move to Pinehurst.

We started getting reports this past weekend about sightings of the gay rights political movement’s flag flying in front of the USGA’s headquarters.  (More than one of our tipsters jokingly expressed shock that the rainbow flag wasn’t flown above the US flag.)

For those of you aren’t familiar with the local area, you pass the USGA campus as you drive to either tee off or have lunch with your family at The Pinehurst Resort.  It’s a pretty high-traffic spot.

Interestingly, the USGA — flush with North Carolina taxpayer-supplied cash and benefits — could never seem to find space on its new Pinehurst campus to fly a North Carolina state flag.

After all, North Carolinians sure did shell out a pretty penny for them to move down from New Jersey.

Here’s a still from a video on the USGA’s website — obviously produced prior to the installation of the rainbow flag.  The rainbow flag simply replaced a USGA logo flag.  

Let’s compare how the USGA handled things to how Eaton’s Golf Pride operation — located just down the road in Pinehurst from the USGA — did.  (Eaton is an international corporation into producing a diverse array of products. Golf Pride produces and tests golf club grips.)

As you can see, they have three flag poles:  one with the American flag, one with the North Carolina state flag, and one with the corporate logo on it.